WHY IT MATTERS

The Underlying Facts

Here is the story

Somewhere deep inside, every human brain wants to experience a healthy world.

But how come we don’t reach that standard? How come we have these tremendous problems of hunger, poverty, violence, abuse, inequality? And how come some people feel they are not a part of those problems?

The world is increasingly energetic, interconnected, offering trillions of opportunities. But at the same time, it’s profoundly sick. At some level, this is very disappointing for each and every one of us – whether we recognize it or not.

Remembering our humanity is ever more urgent. And the key for that lies in our brains.

That is what IBREA’s program aims to do. Please join our efforts. Let us help you remember.